Blog

Back to Our Roots: The Heritage of Pure Zone's Plant-Dyed Bedlinen. Back to Our Roots: The Heritage of Pure Zone's Plant-Dyed Bedlinen.
by Lisa Levi November 20, 2024
At Pure Zone, every collection we create is part of a legacy—a story of sustainability, craftsmanship, and family heritage. With the launch of our new Plant-Dyed bedlinen collection, we’re celebrating a return to our roots. To explore this journey, we sat down with Peter Hoffmann, who first founded Pure Zone's mission of eco-friendly bedding in the 1980s. Now led by his daughter, Lisa, Pure Zone has remained a family business dedicated to quality and sustainability, staying true to the principles Peter instilled.
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Where Do Our New Organic Plant-Dyed Hues  Come From? Where Do Our New Organic Plant-Dyed Hues Come From?
by Lisa Levi October 02, 2024
We’ve always had a deep connection with nature and sustainability. Our newest Plant Dyed Organic Bamboo Silk collection, featuring natural plant-dyed hues, showcases this dedication to eco-friendly craftsmanship. But where exactly do these beautiful colours come from?Let’s explore the plants behind these shades.
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Our New All Seasons ‘3-in-1’ Bamboo Quilt Is A Game Changer For Year-Round Comfort Our New All Seasons ‘3-in-1’ Bamboo Quilt Is A Game Changer For Year-Round Comfort
by Lisa Levi July 03, 2024
The NEW All Season ‘3-in-1’ Bamboo Quilt is finally here.  Designed specifically for the diverse Australian climate, this quilt offers unparalleled comfort, extensive health benefits and versatility, ensuring the perfect night's sleep all year round without having to purchase multiple Quilts. 
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WINTER Style Story -  Warmth Redefined: New Textures and Cosy Layers WINTER Style Story - Warmth Redefined: New Textures and Cosy Layers
by Lisa Levi June 12, 2024
Winter is more than just a time of year; it's a feeling. As the crisp air rolls in and the days grow shorter, we find ourselves spending more time indoors and there's a natural longing to create warm, inviting sanctuaries out of our bedrooms and living spaces. Our New Season range really captures the essence of the season - it’s all about textures, cosy layers and good quality sleep.
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PROCESS - Celebrating the Stone Wash Technique PROCESS - Celebrating the Stone Wash Technique
by Lisa Levi May 22, 2024
Here at Pure Zone, sustainability meets style and comfort! We are excited to introduce to you the exquisite fusion of natural Organic Bamboo and the timeless Stone Washing technique with a New Season Stone Washed Organic Bamboo Bedlinen Collection of Sheet Sets and Quilt Cover Sets.
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Upgrade Your Towel Game: Introducing Our Premium 100% Bamboo Towel Range Upgrade Your Towel Game: Introducing Our Premium 100% Bamboo Towel Range
by Lisa Levi March 12, 2024

Are you ready to elevate your towel game? Say hello to our latest innovation: the Premium 100% Bamboo Towel Collection. Crafted from 100% Bamboo fibres, these towels are not just a luxury, but a lifestyle upgrade. Let's dive into what makes our new Towel range stand out from the rest.

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